Nic Hessler	Jennifer Straughan	Ryan Douglas	Michael Cornette

Reasons to Advertise on KECI: 

Only television advertising gets your message into the minds of thousands of potential customers at once, building awareness of and desire for your product or service. 

Here are just a few ways television advertising can start improving your sales: 

• Television advertising creates traffic.  Continuous  traffic is the first step toward increasing sales and expanding your base of clients.
• Television advertising attracts new clients.  Newcomers to your area, new income, lifestyle changes and changing buying habits mean new clients to reach.
• Television advertising encourages repeat business and generates continuous business. With mobility and freedom of choice, clients don’t have the loyalty to a single business as they once did.   Businesses must promote to get their former customers to return and seek new ones.  As long as you’re in business, you’ve got overhead to meet and new people to reach.  Television can generate traffic now and in the future.
• Television advertising keeps you competitive. You must advertise or expand your market share or you will lose to more aggressive competitors.
• Television advertising keeps your business top-of-mind. Many people go from store to store comparing prices, quality and service.  Advertising must reach them steadily throughout the entire decision making process.
• Television advertising is an investment in success.  Television advertising gives you a long term advantage over competitors who cut back or cancel advertising.  Studies show advertisers utilizing television are considered more successful by the viewers.
• Television advertising works!  Businesses that succeed are usually strong, steady television advertisers.  The most aggressive and consistent advertisers are almost invariably the most successful.
• KECI is the number one station in the Missoula DMA!  According to the March, 2009, Nielsen survey, KECI+ is the dominant television station in the Missoula DMA. 

Want to find out how advertising on KECI+ can start improving your sales?  Please contact me at 406-721-2063.